CRAI, one of the leading retailers in Italy, was looking for an innovative technological solution that would allow it to get in direct contact with the users of its ecommerce 'CRAI spesa online'.
The adoption of the solution created by Indigo.AI has allowed us to absorb a large volume of customer support requests, from the most general to the specific ones related to e-Commerce CRAISpesaOnline.it
Indigo.ai has created a virtual assistant for CRAI, capable of answering the main requests for assistance and providing useful information on the services offered by the company. The bot supports users who have difficulty completing their e-commerce purchase, allows them to find out which areas are covered by home delivery and to get information on their loyalty card.
Unique users who interacted with the assistant in the first year of activity
The number of messages exchanged between bots and users in the first year of operation
average number of users autonomously managed by the bot each day during the lockdown period (March 2020)