Shortening distances with the world of health thanks to Artificial Intelligence



Sanofi

Sanofi

CHANNEL

Widget Web & Facebook Messenger

SECTOR

Healthcare



CHALLENGE

The starting point

Uwell is the health and wellness digital platform by Sanofi, the French multinational pharmaceutical company, that integrates innovative services and personalized educational content. The platform can be reached through the website and more recently through the dedicated app as well.


Sanofi's aim was to be able to transform website users into app users, promoting the download of the latter from the app stores. To achieve this objective, they decided to team up with Indigo.ai to create a chatbot powered by Artificial Intelligence that could interact 24/7 with both the website and Uwell's Facebook page users.


The virtual assistant we created for Sanofi is a clear demonstration of how Artificial Intelligence can automate processes and bring results even in sensitive and complex sectors such as the pharmaceutical one

Davide Sgro

Project Manager, Indigo.ai



SOLUTION

Talk to your users

Indigo.ai built a customized virtual assistant for Sanofi, focusing on a tailored user experience specifically designed to achieve two objectives. Firstly, to offer assistance to Uwell’s website users on the most frequent requests: helping customers search for an open pharmacy nearby, finding specialists available for a video consultation, or simply recovering a forgotten password. Secondly,  to bring users interested in the platform's services to the app store in order to increase app downloads.


Indigo.ai’s very own Artificial Intelligence technology has also made it possible to manage sensitive issues such as reporting of adverse events by users: the chatbot can recognize these reports and handle them in an appropriate way in compliance with regulations.


RESULTS

Conversational AI impact on Sanofi




20K

Unique users who interacted with the chatbot during the first year of activity

40K

Messages exchanged between chatbot and users during the first year of activity

16%

of users who start a conversation with the chatbot click on call to action




Experience the power of Conversational AI and unlock the hidden value in your data. We'll walk you all the way to the adoption of AI in your company.


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