Lavazza, founded in Turin in 1895, is an Italian coffee company owned by the homonymous family for four generations. The Group is now one of the main players in the global coffee scene with a portfolio of leading brands in reference markets such as Lavazza, Carte Noire, Merrild and Kicking Horse. It is active in all business segments, present in 140 markets, with 9 production facilities in 6 countries.

Lavazza asked us to create a virtual assistant capable of answering the main questions of users and of automating requests for information on the various types of their subscriptions.